Submissions invited for PATA Face of the Future 2021

Deadline for submissions is 15 Feb, 2021

The Pacific Asia Travel Association (PATA) is now accepting submissions for PATA Face of the Future 2021

PATA is a not-for-profit membership association that acts as a catalyst for the responsible development of travel & tourism to, from & within the Asia Pacific region. As part of its activities, the Association is dedicated to human capital development (HCD) across the broad spectrum of the travel & tourism industry. The primary focus of the Association’s HCD programme is the development of the ‘Young Tourism Professional’ (YTP)

To highlight PATA’s commitment to HCD, the Association annually presents a special award & prize to an exceptional ‘rising star’ in the industry. All recipients of this prestigious award have exhibited initiative & leadership in the advancement of tourism as well as demonstrating commitment to the sustainable development of the Asia Pacific travel industry in line with PATA’s mission

The PATA Face of the Future 2021 will be provided a speaking opportunity at the PATA Annual Summit 2021 & the PATA Youth Symposium, held in conjunction with the event

Other benefits include:

  • Recognition as the PATA Face of the Future 2021 including the use of a corresponding brand identity logo
  • Opportunities to speak at other PATA events or partner events on behalf of PATA
  • Global media exposure via PATA’s far-reaching communication channels
  • Quarterly one-hour mentorship sessions with the PATA CEO
  • Build your profile as a mentor for the PATA Youth Mentorship Programme to develop young tourism professional students in the region
  • One blog post on the PATA Blog about your passion & journey to success

“As the PATA youth network continues to growth & strengthen year after year, the Face of the Future award provides us with the perfect opportunity to showcase a young tourism professional who is making a meaningful & effective contribution to the responsible development of the travel & tourism industry,” said PATA CEO Dr. Mario Hardy

“The PATA Face of the Future winner lends an important voice to young tourism professionals everywhere which will be extremely important as we look towards the responsible recovery of travel & tourism post-COVID-19.”

Deadline for submissions is 15 Feb, 2021

For information about how to enter, eligibility & judging criteria, please visit or email PATA Youth Ambassador, Ms Aletheia Tan at

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