vivo Ranked Firmly Among Top 5 Global Smartphone Vendors
in Q3 2020

vivo ships 31.8 million smartphone units globally to rank 5th among top brands

vivo solidifies its position among the top 5 global smartphone vendors in Q3 2020 with a steady 9.1% market share. According to the most recent report from Canalys1 & IDC2, vivo’s mobile shipments remained in the top 5 with 31.8 million smartphone units with a 6% increase year-on-year

vivo’s stronghold in its position is the result of its industry leading innovation in offering a range of high-quality performance smartphones within low-to-mid range prices in Southeast Asia. This achievement can be credited to vivo for placing the utmost importance on creating devices that are equipped with high-quality performance, user-friendly experience and the latest 5G technology

On top of that, vivo’s forward-looking strategy contributed to the notable progress in the research and development of 5G technology. A clear indication of the brand’s commitment to improving 5G mobile phone experience can be found in the near 20 models of 5G smartphones developed by vivo in the past year. vivo firmly encourages the adoption of 5G by making more smartphone choices available for consumers, thus spearheading the adoption of fast & seamless connectivity

vivo is the Top 3 smartphone vendors in Malaysia in Q3 2020

According to the latest Canalys1 report for the Asian market, vivo Malaysia is following closely on the ranks of its competitors in Q3 2020, in which it recorded a 16% unit share & 11% annual growth in terms of mobile phone shipments in Malaysia

Another tribute of their success was made when vivo was announced as finalists for the YouTube Works Malaysia Awards 2020. Garnering well over seven million views on YouTube to date, the #RayaStyleLain with vivo 2020 campaign qualified vivo for both the ‘Best Creative Innovation’ & ‘Best Ad in Technology’ categories. The vivo KITA campaign was also recognised as a finalist under the ‘Best Ad in Technology’ category. vivo Malaysia’s strong performance despite the challenges brought on by COVID-19 holds testament to its strong business acumen & strategies

To further fuel its growth in the Malaysian market, vivo Malaysia will continue its business focus on consumers & the community. Since the onset of the pandemic, vivo Malaysia has been driven to pay it forward. At the beginning of the Movement Control Order (MCO) vivo Malaysia partnered with MERCY Malaysia to support Malaysians with a donation of 20K face masks & distribution of free hand sanitisers at vivo stores. Continuing on the spirit of paying it forward, vivo Malaysia will be focusing on driving CSR initiatives for those affected by the pandemic in the coming months

In October 2020, vivo launched the vivo “Be The Focus” V20 Series in Malaysia, compromising of 3 smartphones with industry-leading Eye Autofocus technology. The V20 SE, V20 & V20 Pro are available in Malaysia & priced at RM1,199, RM 1,499 & RM1,899 respectively

vivo & Samsung enter new strategic partnership

vivo recently entered into a strategic partnership with Samsung, with Samsung’s first 5nm chipset Exynos 1080 being utilised for the vivo X60 — effectively making it the 1st device to feature the Exynos 1080. Paired with vivo’s industry leading camera capabilities, the chipset will further support up to 200MP sensor & up to 6 cameras. This partnership will further allow enhanced user-experience in respect to smooth performance, photography, video-recording & gaming capabilities

vivo OriginOS: A bridge between users and the digital world

Stemming from vivo’s consumer-centric strategies, it has recently revealed a new Android operating system — OriginOS — at the 2020 Developer Conference in Shenzhen. The operating system is centred on 3 smartphone consumer demands; design, smoothness & convenience which offers original features with varying customisation options. The new operating system acts as a bridge between users and the digital world, placing the utmost importance on enriched user-experience & showcases a series of comprehensive software updates which allows for complex processes to run effortlessly

1 https://www.canalys.com/newsroom/canalys-worldwide-smartphone-market-q3-2020

2 https://www.idc.com/getdoc.jsp?containerId=prUS46974920

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